Full Spectrum

Lose the burn, Turn up the taste

bitter blocker for CDB and THC products, just one of many applications for our products.

We get it. Cannabis can burn with an earthy, bitter taste. Our bitter blockers for CBD and THC are uniquely effective at adjusting the taste to a more appealing, well-rounded taste profile. We understand the powerful components that make up that earthy flavor and work with you to achieve less bitterness and more deliciousness. The negative flavors of cannabis products are masked and sweetness is enhanced through patent-pending TastesNatural™ taste technology.  Lose the burn, decrease the sugar, increase the taste, naturally.

The health benefits of cannabis products have never been more evident. Studies reflect research on the positive effects of cannabidiol use on a range of health concerns including but not limited to: anxiety and sleep, pain, anxiety and depression with moderate/severe symptoms, and two rare forms of epilepsy. Cannabis products are being studied, too, for the possibility of positive effects on sleep, helping with those that suffer from insomnia. We believe that healthy can taste good™ which is why we offer bitter blockers for CBD and THC that are non-GMO, kosher, sustainable, and organic compliant among other key qualifications your customers need.

In this article published on 27 September 2022, CBD gummies are evaluated on a thoughtful set of parameters and within the article taste and flavor are mentioned as positive attributes of the CBD products. According to this Forbes Health article detailing a CBD survey from 2022, “gummies and other edibles are most preferred”.  We are seeing creative takes on edibles and are a sought-after bitter blocker for CBD and THC because we work in a range of these delivery methods. 

As a leader of taste modulation in this cannabis market, we’re seeing striking innovation as a result of better tasting products and proud to be part of forward-thinking solutions. 

The market for CBD is continuing to grow and Grand View Research expects the market “to expand at a compound annual growth rate of 16.8% from 2022 to 2030.” We are seeing many well-known health and wellness retailers expand their offerings of CBD products and with good reason. A study from Syracuse University published by Science Daily in 2021 confirms noteworthy pain reduction from CBD products from both psychological effects and pharmacological action. 

TruBlock™, TruClear™ and TruMask™ are uniquely suited for reducing or eliminating these negative, bitter, earthy cannabis flavor and CBD taste attributes. Block bitter better. 

Flavoring the Full Spectrum of Cannabis, CBD, and beyond

Our bitter blockers for CBD and THC are successfully being used across the full spectrum of cannabis and CBD applications including gummies, sub-lingual strips and sprays, drinks, chocolate, various other food products, chewables, and tinctures. 

Your products benefit from our bitter blocker taste technology that compliments your ingredients and your final product formats through custom solutions. Reach out for free samples and to get started on your journey to better taste for your customers.

TastesNatural’s™ bitter blockers for CBD and THC are listed as natural flavors or extracts.


Our products meet all required food safety, quality & regulatory parameters.

We believe great tasting and truly healthy products are possible without compromise.  Our bitter blockers for CBD and THC are:

All TastesNatural bitter blocker products - TruBlock, TruClear, TruSugr, and TruMask - are non-gmo


Whole Foods and Kroger 101 compliant

Organic compliant

FINAL Freeze Heat

heat and freeze stable


allergen free


gluten free





SQF Level 3 Certified



Bitter Blocker for CBD & THC

Explore how our bitter blockers are being used to improve the taste of our customers’ CBD and THC products on the market today.